Welcome to my Growth Zen 🪷
Here I write about Product-Led Growth, B2B Product Management, and Product & Growth Leadership.
If you like deep explorations, I'd be thrilled to have you reading my musings and supporting my work with your engagement 😇
P.S. Want to collaborate with me on an article? I'm down for it! My contacts are below.
About me
👋 Hola! I'm Alexandra Denisova. IRL everyone calls me either Alex or Sasha (that's my short name in Russian, and I know it's weird 😄).
I'm a Product & Growth advisor and interim Head of Product & Growth for B2B SaaS mid/late-stage startups, where I help them become product-led and turn their product org into a profit center.
I also coach product leaders who are new to leading growth strategy and teams.
Before that, I led product and growth at GotPhoto and UXCam, and even before that I did Growth, Core, and Platform PM work. Been there, done that!
If you want to talk about a potential work engagement, get free advice on your product, business growth, or leadership situation, or just get acquainted and exchange thoughts and insights:
Connect and follow me on LinkedIn. I write shorter bits there on product management, PLG, my professional journey, and life realizations.
Book a free session with me on GrowthMentor for all things PLG.
Visit my website to learn a tad more about what I offer and read some testimonials.
Or drop me an email if you want to meet and chat.
Let’s Get Personal
I believe in the power of openness and authenticity, and value genuine human connections. If you share my vibe — connect with me for no reason at all, and let’s learn from each other!
⭐️ Truth. Growth. Love.
These are my values, if you will.
To me, Truth is what doesn't change. I seek deep understanding of perceived reality, while enjoying the dance of opinions and perspectives.
I consider wisdom to be the only meaningful human capital, and it can’t be bought. I always optimize for learning.
By Love I mean togetherness, unity, and acceptance. Things happen as they are, and fighting them is not just futile — it kinda doesn't make sense.
🕵️♀️ I’m an Investigator
No, really, my Enneagram personality type is Investigator (#5) 😄
I get high on thinking about how things work, finding underlying principles and connecting the unconnectable😀. I can’t do something if I don’t understand why it’s supposed to work. I’ll spend 55 minutes on the problem — and just 5 on the solution.
Sometimes it’s really cool, but sometimes this mind setup clashes with the startup environment and social media that often value the action-first mindset.
If you're also an Investigator — let’s connect and share the highs and lows of working in tech, growth, and product management :)
👀 The Zen Part
Spirituality is a big part of my life.
I’m not a master meditator and don’t think it’s about sitting in padmasana for hours. To me, spirituality is about relentless investigation, deep understanding, and extreme mental sobriety. No woo-woo, no rolling eyes in ecstasy, no sitting in caves — it’s about this very life you’re living right now.
My dream is to write a meta-analysis of all religious philosophies to show that they’re all about the same thing. A map for seekers. Because I know first-hand how confusing all these words can be. That’s my plan for retirement 😄
Until then… I’m happy to talk and share! If you struggle to reconcile your job with your thirst for the Truth — know that it doesn’t have to be an excruciating choice. Let’s talk spiritual awakening without BS.
