Welcome to my Growth Zen 🪷

Here I write about Product-Led Growth, B2B Product Management, and Product & Growth Leadership.

If you like deep explorations, I'd be thrilled to have you reading my musings and supporting my work with your engagement šŸ˜‡

P.S. Want to collaborate with me on an article? I'm down for it! My contacts are below.

About me

šŸ‘‹ Hola! I'm Alexandra Denisova. IRL everyone calls me either Alex or Sasha (that's my short name in Russian, and I know it's weird šŸ˜„).

I'm a Product & Growth advisor and interim Head of Product & Growth for B2B SaaS mid/late-stage startups, where I help them become product-led and turn their product org into a profit center.

I also coach product leaders who are new to leading growth strategy and teams.

Before that, I led product and growth at GotPhoto and UXCam, and even before that I did Growth, Core, and Platform PM work. Been there, done that!

If you want to talk about a potential work engagement, get free advice on your product, business growth, or leadership situation, or just get acquainted and exchange thoughts and insights:

  • Connect and follow me on LinkedIn. I write shorter bits there on product management, PLG, my professional journey, and life realizations.

  • Book a free session with me on GrowthMentor for all things PLG.

  • Visit my website to learn a tad more about what I offer and read some testimonials.

  • Or drop me an email if you want to meet and chat.

Let’s Get Personal

I believe in the power of openness and authenticity, and value genuine human connections. If you share my vibe — connect with me for no reason at all, and let’s learn from each other!

ā­ļø Truth. Growth. Love.

These are my values, if you will.

  • To me, Truth is what doesn't change. I seek deep understanding of perceived reality, while enjoying the dance of opinions and perspectives.

  • I consider wisdom to be the only meaningful human capital, and it can’t be bought. I always optimize for learning.

  • By Love I mean togetherness, unity, and acceptance. Things happen as they are, and fighting them is not just futile — it kinda doesn't make sense.

šŸ•µļøā€ā™€ļø I’m an Investigator

No, really, my Enneagram personality type is Investigator (#5) šŸ˜„

I get high on thinking about how things work, finding underlying principles and connecting the unconnectablešŸ˜€. I can’t do something if I don’t understand why it’s supposed to work. I’ll spend 55 minutes on the problem — and just 5 on the solution.

Sometimes it’s really cool, but sometimes this mind setup clashes with the startup environment and social media that often value the action-first mindset.

If you're also an Investigator — let’s connect and share the highs and lows of working in tech, growth, and product management :)

šŸ‘€ The Zen Part

Spirituality is a big part of my life.

I’m not a master meditator and don’t think it’s about sitting in padmasana for hours. To me, spirituality is about relentless investigation, deep understanding, and extreme mental sobriety. No woo-woo, no rolling eyes in ecstasy, no sitting in caves — it’s about this very life you’re living right now.

My dream is to write a meta-analysis of all religious philosophies to show that they’re all about the same thing. A map for seekers. Because I know first-hand how confusing all these words can be. That’s my plan for retirement šŸ˜„

Until then… I’m happy to talk and share! If you struggle to reconcile your job with your thirst for the Truth — know that it doesn’t have to be an excruciating choice. Let’s talk spiritual awakening without BS.

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